Privacy Policy
Effective Date: January 1, 2025
Astute Performance Consulting (“APC,” “we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our services, or interact with us online or offline.
1. Information We Collect
We collect personal and non-personal information in the following ways:
Information You Provide to Us:
Name, email address, phone number, company name
Billing and payment details (if applicable)
Information shared through contact forms, newsletter sign-ups, or coaching session bookings
Automatically Collected Information:
IP address, browser type, device information
Usage data through cookies and analytics tools
Third-Party Sources:
Information from partners, social media platforms, or referrals (only if you’ve consented)
2. How We Use Your Information
We may use your information to:
Provide and improve our services
Respond to inquiries and communicate with you
Process payments and manage transactions
Send newsletters, updates, or marketing (with your consent)
Analyze usage to improve user experience
Comply with legal obligations
3. Sharing of Information
We do not sell your personal information. We may share information with:
Service providers (e.g., payment processors, CRM platforms)
Legal authorities when required by law
Business partners, only with your explicit consent
Third-party analytics or marketing tools (non-identifiable data)
4. Cookies and Tracking Technologies
We use cookies and similar technologies to:
Remember user preferences
Analyze website traffic
Personalize your experience
You can adjust your browser settings to refuse cookies, though this may affect site functionality.
5. Your Rights and Choices
You may:
Access, update, or delete your personal information
Opt out of marketing communications at any time
Request data portability or restriction of processing
Submit a privacy-related complaint or inquiry
To make a request, contact us at: [Insert Contact Email]
6. Data Security
We implement reasonable administrative, technical, and physical safeguards to protect your personal information. However, no method of transmission over the internet is 100% secure.
7. Data Retention
We retain your personal data only for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law.
8. Children’s Privacy
Our services are not directed to individuals under the age of 13. We do not knowingly collect personal data from children.
9. Third-Party Links
Our website may contain links to external websites. We are not responsible for the privacy practices or content of those sites.
10. Your Rights Under GDPR (If You Are in the EU)
If you are located in the European Economic Area (EEA), you have the following rights under the General Data Protection Regulation (GDPR):
Right to Access – Request a copy of your personal data
Right to Rectification – Request correction of inaccurate or incomplete data
Right to Erasure – Request deletion of your data ("right to be forgotten")
Right to Restrict Processing – Request to limit how your data is used
Right to Data Portability – Receive your data in a structured, commonly used format
Right to Object – Object to the processing of your personal data in certain situations
Right to Withdraw Consent – Withdraw consent at any time if processing is based on your consent
If you have questions or requests related to your rights under GDPR, please contact us at contactus@astuteli.com
11. Changes to This Policy
We may update this Privacy Policy occasionally. The revised version will be indicated by an updated “Effective Date” and will be effective as soon as it is posted.
12. Contact Us
If you have any questions about this Privacy Policy or our practices, contact us at:
Astute Performance Consulting
contactus@astuteli.com